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CRM software (customer relationship management software) continues to be the foundation for acquiring new customers. It assists you in proactively identifying sales opportunities, forecasting potential deals, and visualising all stages of the sales process in order to increase your revenues.

What exactly is CRM software?
CRM software is a collection of applications that gives businesses the tools they need to manage sales leads, email campaigns, customer analytics, deal forecasts, and other tasks. It enables them to identify sales opportunities, visualise all stages of the sales process, and forecast future sales prospects in order to improve revenue growth and margins

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